14th Street Pizza

14th Street Pizza – Big Flavor, Bigger Slices

Launched on 14th February 2011, 14th Street Pizza quickly became Pakistan’s pioneer in large-sized, customizable pizza. Known for introducing the iconic 20-inch pizza, the brand built a strong identity around its signature tagline: “One Slice is a Meal” — appealing to urban youth, families, and foodies across the country.

Starting as a delivery-only brand in Karachi, 14th Street Pizza has expanded into a national chain with branches in Lahore, Islamabad, Rawalpindi, Multan, and more.

Business Model

14th Street Pizza operates on a cloud-kitchen-first model, designed for:

• Fast delivery and takeaway operations
• Efficient kitchen footprints with reduced overhead
• Strong digital ordering infrastructure (website, app, call center)
• Targeted marketing toward students, professionals, and late-night diners

This lean and scalable setup enables fast market penetration and consistent customer experiences.

Franchising Model

Franchising was launched in 2012, just one year after the brand's inception. Today, 14th Street Franchising manages partnerships across Pakistan, offering opportunities for local entrepreneurs to bring the brand to new areas.

What It Offers to Franchisees

• Comprehensive training & standard operating procedures (SOPs)
• Support in kitchen setup, equipment & supply chain
• Marketing, digital presence & social media promotion support
• Proven product line with strong customer loyalty
• Cloud-kitchen friendly – requires minimal dine-in investment
• Low-barrier entry compared to international food chains

Interested in bringing big-slice flavor to your city?

14th Street Pizza offers a modern, delivery-driven franchise model perfect for Pakistan’s evolving food market.