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Sobia Nazir

Mall 1, Main Blvd Gulberg, Block D1 Gulberg III, Lahore, Pakistan

Fashion

Investment

Undisclosed

Sobia Nazir

  • Known for elegant, embroided designs
  • In house production & export
  • No Franchising- Expansion via retail partners & distributors

Sobia Nazir – Redefining Luxury Fashion in Pakistan

 

Sobia Nazir is one of Pakistan’s most renowned fashion houses, celebrated for its timeless elegance, luxurious fabrics, and refined embroidery. With over two decades in the industry, the brand has established itself as a leader in prêt-à-porter, luxury lawn, formal wear, and bridal couture.

 

Collections

From signature Luxury Lawn and Pret lines to intricately designed Bridal and Chiffon collections, Sobia Nazir offers fashion that blends modern sophistication with cultural heritage. Each piece reflects finesse, craftsmanship, and exclusivity.

 

Business Model

The brand follows an in-house production and direct retail model, operating flagship stores in Islamabad and Lahore. Sobia Nazir also caters to international markets through curated stockists and online sales. With a strong digital presence and high-end seasonal launches, it maintains full creative and commercial control of its operations.

 

Franchising & Expansion

Currently, Sobia Nazir does not offer franchising. However, its business reaches global fashion hubs via select retail partners and distributors, particularly in the UK, UAE, USA, and India.

 

Why Choose Sobia Nazir

  • Iconic Pakistani fashion brand
  • Premium unstitched & ready-to-wear clothing
  • Seasonal collections with limited editions
  • Trusted for quality, design, and elegance
  • Global recognition with a strong online presence

Location & nearby



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Mall 1, Main Blvd Gulberg, Block D1 Gulberg III, Lahore, Pakistan


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Franchise Highlights

Year founded 1995
Franchise ID 533621624
Category Fashion
Last updated: 01 Aug 2025 76
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Mall 1, Main Blvd Gulberg, Block D1 Gulberg III, Lahore, Pakistan

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