LaRosa’s Pizzeria – A Trusted Name in Pizza Since 1954

Founded in 1954 by Buddy LaRosa in Cincinnati, Ohio, LaRosa’s Pizzeria has become a household name across the Midwest. With a rich tradition of authentic Italian family recipes and community-focused service, LaRosa’s has grown into a regional powerhouse with over 65 locations in Ohio, Kentucky, and Indiana, and ambitious plans to expand across additional U.S. states.

Franchise Model & Support

LaRosa’s offers a proven franchise system backed by decades of experience and a passionate customer base. As a franchisee, you receive:

• Comprehensive training (680+ hours total)
• Site selection and store design assistance
• Marketing and launch support
• Technology integration (POS, call center, online ordering)
• Ongoing operational guidance from a dedicated support team

Franchise Investment & Fees

• Initial Franchise Fee: $35,000
• Total Investment Range: $1.43 million – $2.60 million (varies by location)
• Royalty Fee: 4% of net sales
• Advertising Contribution: 4% of net sales
• Estimated AUV: Over $2 million per unit

Franchisees also benefit from multiple revenue streams: dine-in, carryout, delivery, catering, and online orders.

Eligibility Criteria

LaRosa’s seeks motivated and experienced operators, ideally with:

• A net worth of at least $500,000
• Liquid capital of $200,000 or more
• Background in restaurant, retail, or multi-unit management
• Commitment to following LaRosa’s brand and operational standards
• Passion for delivering community-focused hospitality

Expansion Opportunities

Exclusive franchise territories are currently available in West Virginia, Pennsylvania, North Carolina, Virginia, and Tennessee, among others.

Join a Brand with Over 65 Years of Loyalty

With its trusted name, high-performing stores, and strong unit economics, LaRosa’s Pizzeria presents a compelling franchise opportunity for those ready to build a lasting business in a proven system.

Ready to bring LaRosa’s to your community? Inquire today and start your journey with a pizza brand that truly delivers.