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Furor

Lucky One Mall, Rashid Minhas Rd, Federal B Area Block 21 Gulberg Town, Karachi, 75500, Pakistan

Fashion

Investment

Undisclosed

Furor

  • Blending edgy urban fashion with refined design aesthetics
  • Regularly updated fashion lines to keep up with global trends
  • Operates via company-owned outlets to maintain full brand control

FUROR – Elevating Urban Fashion in Pakistan

FUROR is a contemporary Pakistani fashion brand that caters to the youth with a bold sense of style. Launched by Sefam Pvt. Ltd., the brand focuses on casual wear, especially premium denim, smart-casual apparel, and accessories for men who embrace urban culture and individuality.

 

Business Model

FUROR follows a company-owned retail model, ensuring high standards in design, production, and customer service. It does not currently offer franchising, which allows the brand to maintain creative and operational control across all outlets and e-commerce platforms. The brand operates through physical stores in major cities and a well-optimized online store that delivers nationwide.

 

Product Range

  • Premium Denim Jeans
  • Urban Casuals (Shirts, Tees, Hoodies)
  • Outerwear and Accessories
  • Footwear and Grooming Essentials

 

Target Market

Primarily aimed at fashion-forward Pakistani youth, FUROR attracts customers looking for modern cuts, stylish comfort, and global streetwear-inspired looks.


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Lucky One Mall, Rashid Minhas Rd, Federal B Area Block 21 Gulberg Town, Karachi, 75500, Pakistan


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Franchise Highlights

Year founded 2017
Franchise ID 877596418
Category Fashion
Last updated: 21 Jul 2025 72
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Lucky One Mall, Rashid Minhas Rd, Federal B Area Block 21 Gulberg Town, Karachi, 75500, Pakistan

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