FUROR – Elevating Urban Fashion in Pakistan
FUROR is a contemporary Pakistani fashion brand that caters to the youth with a bold sense of style. Launched by Sefam Pvt. Ltd., the brand focuses on casual wear, especially premium denim, smart-casual apparel, and accessories for men who embrace urban culture and individuality.
Business Model
FUROR follows a company-owned retail model, ensuring high standards in design, production, and customer service. It does not currently offer franchising, which allows the brand to maintain creative and operational control across all outlets and e-commerce platforms. The brand operates through physical stores in major cities and a well-optimized online store that delivers nationwide.
Product Range
Target Market
Primarily aimed at fashion-forward Pakistani youth, FUROR attracts customers looking for modern cuts, stylish comfort, and global streetwear-inspired looks.
Video
Lucky One Mall, Rashid Minhas Rd, Federal B Area Block 21 Gulberg Town, Karachi, 75500, Pakistan
Lucky One Mall, Rashid Minhas Rd, Federal B Area Block 21 Gulberg Town, Karachi, 75500, Pakistan
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